According to ChainCatcher, Grayscale announced the launch of the Zcash Invest investor education platform and unveiled a cover-wrap advertisement in The Wall Street Journal promoting Zcash and its Zcash ETF (ZCSH). The campaign will also expand to outdoor advertising, streaming platforms, and social media.
Grayscale plans to allocate all initiator fees collected during ZCSH's first year as an exchange-traded product (ETP) to support Zcash network development, promotion, and education. The company will provide $1 million in grants to related nonprofits and projects, with the first $400,000 distributed in equal portions to four organizations.