Kakao announced a monthly active user (MAU) target of 5 million for its upcoming 'Modu AI' (Everyone's AI) service at the if(kakao)26 developer conference on the 14th. The company's strategy focuses on practical task completion through connecting multiple specialized AI tools rather than competing on individual model performance. Kakao positions the service as a differentiated offering by prioritizing actual request processing over simple query responses, with performance metrics centered on task completion rates and user retention.
Kakao Announces Service Differentiation Through Multi-AI Integration
Yu Yong-ha, Kakao's Modu AI Product Performance Leader, stated the company plans to differentiate the service through experiences that enable the entire nation to frequently access and successfully process actual requests in daily life. Kakao will evaluate service performance based on user count, revisit rates, conversation context maintenance, and task completion levels. The service aims to go beyond answering user questions to connect actual service usage including search, comparison, and reservations. The initial beta service will provide only some features.
Kakao Partners with 34 Companies for AI Ecosystem
Kakao currently collaborates with 34 companies and institutions, comprising 15 consortium members and 19 alliance partners. Kakao handles the infrastructure managing service and AI workflows, while LG U+ is responsible for model and efficient GPU operations. LG AI Research provides Exaone model capabilities, with other partners contributing specialized AI by field, data, tools, and domestic AI semiconductor demonstrations. The company has curated and connected specialized tools from 500 AI tools.
Kakao Plans Personal Agent Introduction from 2027
From 2027, Kakao will introduce a '1 person 1 agent' system in stages, allowing users to directly configure roles, memory scope, and task processing methods. An example use case involves telling the system "Create an agent that plans health management according to my schedule and preferences and helps book health checkups," which would then configure the agent accordingly. The system will enable connection of necessary specialized agents or tools.
FAQ
What is Kakao's MAU target for the Modu AI service?
Kakao set a monthly active user (MAU) target of 5 million for the Modu AI service announced at the if(kakao)26 developer conference on the 14th.
How many companies is Kakao partnering with for the Modu AI service?
Kakao collaborates with 34 companies and institutions, comprising 15 consortium members and 19 alliance partners, including LG U+, LG AI Research, and other specialized AI providers.
When will Kakao introduce personal agent features?
Kakao plans to introduce the '1 person 1 agent' system in stages from 2027, allowing users to configure personalized agents for specific tasks like health management and appointment booking.
